I have tested well over 350 beard care products (now 580) and I thought I had tried the very best on off, but then along comes The PÜRE Collection Private Blend Beard Oil with Pure Oud!

Superior Product

Now it easily gets the ‘Superior Product Golden Beard Award’ which is reserved for the very best of the best but I feel like I need to give it a higher award.

So what has got me so smitten?

Well it is a scent that I have heard of but haven’t tried up until now, it is most likely the most expensive raw scent ingredient in the world.

Pure and authentic Oud!

The PÜRE Collection Private Blend Beard Oil with Pure Oud is a very special oil, it is pure Oud and not a fragrance oil and the scent is apparently a love or hate scent and I can say without any hesitation that I love it.

The oil contains Prickly Pear, Baobab, Rose Otto, Helichrysum, Neroli, Sandalwood and of course the Pure Oud.

The scent is strong, it is musty and it is almost animalistic.

Now that sounds like a strange description and one that may make you shake your head at the thought but it is the most amazing scent that I have ever used.

The oil left my beard feeling soft and gave it a slight sheen and the scent just lasts and lasts and I am getting a waft of it throughout the day.

As I said Oud is probably the most expensive raw scent ingredient on the planet and I have seen a 3ml bottle of Pure Oud for £230 + and so that obviously means that this is also the most expensive beard oil that I have ever used.

The PÜRE Collection

Available from the The PÜRE Collection website it comes in two sizes, 10ml will cost you £28 and the 50ml £98 and yes I know your jaw has just dropped. However fear not, use the code ZECS20 and you can get 20% off and that code is valid until December 31st 2019.


If this is something that is within your means to buy, I highly recommend it. It really is the most amazing scent that I have ever had the pleasure of using!

You can keep up to date with The PÜRE Collection on Facebook, Instagram & Twitter.

The PÜRE Collection, offers an honest approach to skincare. PÜRE in product, pure in process. We were inspired to create a premium all-natural, organic line of beauty products comprised of the purest oils and other high-quality ingredients from around the world to safely enrich your body and soul.

We are at the forefront of cosmetic design, and work continuously with experts in the beauty and scientific industries to craft the cosmetic brand PÜRE.

Our in-house Aromatherapist scours the world sourcing natural plant-based, and whenever possible, organic ingredients guaranteeing the highest level of quality and provenance. He is responsible for selecting only the most effective, natural, purest and rarest ingredients to formulate high-performance beauty products that deliver visible results.



Our products are all verifiably organic. Many of our products go through additional rigorous laboratory testing to ensure their superlative quality. Our line is derived from organic, wild harvested and non-GMO ingredients from sustainable sources. They are free of artificial colours and fragrances, irritating petrochemicals, parabens, sulphates, mineral oil and animal oils. In addition they do not contain methylchloroisothiazolinone, formaldehyde, methylisothiazolinone, benzalkonium chloride, coal tar dyes, mercury, and other synthetic solvents.

The PÜRE Collection is certified by the Soil Association/COSMOS standard and is a member of the Southern African Essential Oil Producers Association, Cruelty Free International, Beauty without Bunnies and the Natural Ingredient Resource Centre.

Cosmos Organic
Truth in Labeling
Cruelty Free


The PÜRE Collection derives its inspiration from nature. All of our products are handmade and formulated in small batches without modifications. Because they are produced as nature intended, there will be subtle variations in our product line from time to time — the natural result of our buying ingredients in small batches to ensure freshness.

The PÜRE Collection does not test on animals nor pay others to do so. For this reason, we do not sell any of our products in countries that require animal testing for registration purposes.

Our products have been laboratory tested (NOT tested on animals) to ensure their purity. Copies of these reports are available upon request.


By Zechariah Richardson

Over 50, disabled, husband, father and gramps who reviews products and writes blog posts about his life, beekeeping, gardening and whatever pops into his brain!

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